Jezrelle Rasonabe

Head of Employee Experience


Leading VBP’s Culture Ambassadors (CAs), Jezrelle’s role is to make sure the company’s unique culture stays alive and is nourished, by ensuring that the care we show to our people remains the number one priority in our business.

Together with the CAs, she’s in-charge of organizing all company-wide events, spearheading employee initiatives, and implementing recognition programs for all staff.

All these, directed towards developing the employee experience that’s in line with our core values and company culture that drives employee engagement.

Jezrelle is VBP’s baby girl, nick-named as she was the first ever fresh graduate hire in VBP and the youngest at the time. Started with the business as an FPA, now tasked to lead VBP into being the best place to work at in the Philippines.